Bowling program that gives those who complete a league a new entry level reactive bowling ball will continue in 2021 to unite people around the sport

Go Bowling 250 Returns for Fourth Consecutive Year at America’s Premier Short Track

Arlington, TX – September 24, 2020 - Bowling Proprietors’ Association of America (BPAA) is announcing its partnership with Boston Beer Company as an Official Partner of Bowling, bringing its portfolio of high quality products including Sam Adams, Truly Hard Seltzer, Angry Orchard Hard Cider, Twisted Tea Hard Iced Tea and Dogfish Head to bowling centers across the US.

Arlington, Texas – Strike Ten Entertainment, the bowling industry’s marketing and sponsorship arm, has come to terms on a multi-year sponsorship agreement with TRUE Premium Vodka to become the official Vodka of the Bowling Proprietors’ Association of America.

Jason Belmonte, world #1 bowler and four-time Professional Bowlers Association Player of the Year known for his powerful two-handed style, teamed with NASCAR star Aric Almirola to unleash the fastest strike in the sport of bowling.

For the second year in a row, Go Bowling served as the title sponsor for the Go Bowling at the Glen, a three-day high-speed NASCAR race, in Watkins Glen, New York. The tripleheader weekend of stock car action has become one the top-ranked stops on the NASCAR calendar each and every summer.

DAYTONA BEACH, Fla. (July 31, 2020) – Daytona International Speedway and Go Bowling, the consumer-facing brand of the bowling industry promoting its “Go Bowling America” league program, announced today that the historic first NASCAR Cup Series race to be held on the track’s world famous road course on Sunday, Aug. 16, will be known as the Go Bowling 235 At The DAYTONA Road Course.